Held on the 4th, 18th and 25th of November, Open Day Extrusal consisted of a set of 3 days dedicated to exposing Extrusal's production process, accompanied by the professionals responsible for each sector; present the innovative and efficient solutions for architecture present in the new showroom, inaugurated in April, and also reveal the strategy defined by Extrusal in the Construction and Architecture sector for the upcoming year. The theme selected for this first edition, “50 Years of Aluminum with a human profile”, emerged in the context of the celebration of its 50th anniversary, held on 2 April of this year.
A pre-launch of the new Extrusal solution was also carried out, which complements its range of window and door frame systems, essentially dedicated to the rehabilitation market.
According to João Madail, Director of Marketing and Sales at Grupo Extrusal, “the promotion of this kind of event, open days, in which we open our doors and reveal with maximum transparency who we are, who our people are, how we work with our solutions, from selection and reception of raw materials, to the delivery of the product to customers and the services we have associated with an added value offered to the customer are always positive and enriching for both parties.” Sharing experiences and witnessing the reality on the spot of the complexity of the industrial sector were 2 points highlighted by the source.
For 2023, Extrusal expects to extend its Open Day to other stakeholders in order to strengthen interaction with its audiences and demystify some concepts by presenting its commitment to environmental sustainability, both in terms of the production process and efficient solutions for Architecture which it launches on the market.